These days we are constantly advertising for ourselves. We have become so used to creating profiles representing all of those things we are about, that we support, that define us. We update like mad our bylines on the likes of Twitter and Facebook, as a means to stay prominent and noticeable. When we're out in the warm glow of human interaction, our phones come out ready for presentation and proof of our popularity and importance. We are a growing concern.
Right? Aren't we? We're special. We stand out. I swear it!
The need for external validation is huge. Our disconnect is so extreme that in a drive to be seen for who and what we are, I have seen too many reinvent themselves at the cost of their own identity. They wear their new and improved packaging with discomfort and a painted on smile. Reinvention at its core is a beautiful theory and philosophy, but so many are a dishonest representation of it.
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